Those Wacky Bozemanites

I just got a phone call from Will Kli­er, Chi Alpha leader in Boze­man, MT. A phone call from Will, one of Chi Alpha’s most inven­tive lead­ers, is always a treat.

Any­way, he was telling me that they’ve been hav­ing unsea­son­ably warm weath­er in Mon­tana (in the 50s) and they’ve also been try­ing to drum up pub­lic­i­ty for Chi Alpha, so they decid­ed to stage a mock protest.

Actu­al slo­gans chant­ed:

What do we want? Win­ter! When do we want it? Now!

Heck no, we want snow, glob­al warm­ing’s got to go!

Pow­der to the peo­ple!

The protest wound up being cov­ered by the media and made it into the AP wire, so that the pic­ture you see above was copied from the San Fran­cis­co Chron­i­cle.

Now that’s a cre­ative (and suc­cess­ful) pub­lic­i­ty stunt.

Be sure to let me know if you ever have any ideas like that for our group.