You Are Where You Live? Wow–I Must Be Rich & Cool!

I found this link inter­est­ing: you are where you live.

Basi­cal­ly, you give it your zip­code, and it describes the peo­ple who live your area. For exam­ple, using my zip­code I get these results from the PRIZM sys­tem:
   Win­ner’s Cir­cle
   Exec­u­tive Suites
   Young Influ­en­tials
   Sub­ur­ban Sprawl
   Towns & Gowns

And I get these results from the Micro­vi­sion 450 data set:
   A Good Step For­ward
   Uni­ver­si­ty USA
   Mid­dle Years
   Upper Crust
   Urban Up And Com­ers

Pret­ty inter­est­ing stuff (and pret­ty accu­rate based on my impres­sions of the com­mu­ni­ty).